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Why Sports Clubs Need Social Media Marketing
Last week I cast aside usual boundaries of acceptability (in my household at least) and typed out the letters www.mcfc.co.uk. Somewhat excitingly, here was a website relaunch that didn't involve inserting "premiumtv" into the domain name and filling the site with bulky, flashy content that ...
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Crowd-sourcing Guardian Shows Telegraph How to Do It
So this is how The Telegraph should have done it. Instead of drip-dripping the MP expenses' information in the way they have done - all generated while holed up in some all-hands-on-deck war room - they could have got everyone involved like The Guardian ...
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Buzzstream Should Make Some Noise in the Social Media Sector
If they're one thing, online PR and link-building are certainly hard work. But if first appearances do not deceive, Buzzstream represents something of a blessed relief for SEO, PR and social media types. A quick view of both pleasingly to-the-point videos (it's just been released in beta, and ...
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Social Media and Small Business Case Studies: Wiggly Wigglers and Dustin Meyer
Social media isn't just about big business. It's not just for the likes of Dell, Starbucks and Ford. The truly great thing about social media is that it's incredibly democratic. The small business around the corner has just as much chance of succeeding as the behemoth with the enormous marketing budget. All they need is a great product that people love ...
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Social Technologies Summit Provides Tantalising Glimpse of the Future
Manchester's Contact Theatre provided the home this week for a fascinating concoction of ideas, philosophies and latest trends in the form of the Social Technologies Summit. Billed as "the place where the technology and digital sectors connect with the creative vision of the international digital arts community", it showcased new ideas in everything from mobile technology ...
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Social Media, Consultants and Corporate Adoption: The Results Are In
One of the team here, David, has recently completed his MBA dissertation on the corporate usage and adoption of social media. As a snapshot of current thinking, the results make for interesting reading (just the chapter presenting the data is included here...).
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From the Industrial Revolution to Social Media: Manchester Set For New ‘First’
Intrigued to see that the first ever "completely user-generated event" will be taking place right here in Manchester next month. Supported by the North West Development Agency and New East Manchester, the Cutting Room Experiment is ...
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Points Mean Prizes – IBM Uses Incentives to Encourage Social Media
IBM has been embracing social media at its Impact 2009 conference in Las Vegas this week. As well as holding training sessions for delegates on the corporate benefits of social media, incentives have also been offered to encourage attendees to make use of specific tools. Points (see ...
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Spreading Swine Flu Information: A Lesson in How to Use Social Media in An Emergency
Swine flu has been a trending topic on Twitter for several days now, but while the UK government is sticking to more traditional methods of informing the public, the Center for Disease ...
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Obama Back in the Social Media Swing
Concerns that Barack Obama would be forced to tone down the transparency and social media activity that had so characterised his presidential running campaign were relieved today with the publication of the Official White House Photostream on Flickr. The photos mark Obama's first ...
Blog
- How to Take Advantage of the New Google Site Links August 17, 2011
- Is Search Marketing Infinite? August 9, 2011
- SEO work experience June 20, 2011
- Getting your staff online June 17, 2011
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‘Category’ and ‘Neighbourhood’ in Google SERPS
April 9, 2011
