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Updated Adwords Features for Location
Google Adwords has just recently added additional functionality to the location settings so that there's a greater amount of control over who sees the sponsored ads. Now, advertisers can distinguish between people who are searching in a specific location, like Manchester, and people who are searching elsewhere for a place ...
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Google Shopper – New iphone App
Now on the iphone, Google Shopper! This is a very, very neat application that allows shoppers to find products by 'Voice Search' or by 'Image Search', so for instance you can hold the camera over the product and do a bar code scan and get details of prices, product reviews and local inventories.
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Google Tackles Adwords Resellers
Search around online for 'Adwords services' and you're bound to come across sites that offer PPC management for discount prices...because they have a special relationship with Google! Well, these third party Adwords services had better watch out because Google is on the prowl and will begin actively investigating their practices from the 1st April. Google has confirmed that Adwords resellers must ...
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Interactive Weather Results in Google Mobile
A great new feature is available on your smart phone with Google's 'interactive weather results'. Type in the word 'weather' in Google on your phone and you'll find an image like the one below. You'll see a weather chart with conditions, temperature and a slider that allows you to ...
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Did Time’s Best of 2009 Beat the 5-Second Rule?
Visitors to a new website are generally reputed to abide by the eight-second rule - if their interest isn't piqued within eight seconds, they're off, and the dreaded bounce rate duly goes up. Well the fellows at Canadian conversion marketing company Unbounce believe the crucial period is only actually five ...
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Social Technologies Summit Provides Tantalising Glimpse of the Future
Manchester's Contact Theatre provided the home this week for a fascinating concoction of ideas, philosophies and latest trends in the form of the Social Technologies Summit. Billed as "the place where the technology and digital sectors connect with the creative vision of the international digital arts community", it showcased new ideas in everything from mobile technology ...
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Can UK Communities Embrace Hyperlocal Content and Save Local Journalism?
Another day, another round of newspaper job cuts, but there are clear signs that the industry is beginning to work out a path through the gloom. About time, too. Associated Northcliffe yesterday revealed plans for a new generation of hyperlocal ...






