Consumer shopping habits are changing. The rise in popularity of online shopping has seen the emergence of a new sort of purchasing model: social shopping.
Social shopping, made popular by sites such as Zebo and Kaboodle, relies on users to discuss and review a complete range of products, recommending gifts and items to their online networks. Naturally, this gives companies the opportunity to promote and sell their wares to an active and passionate audience.
Getting your products on these websites offers the ability to increase your sales, raise your brand awareness and promote your business to a targeted audience. Setting up a profile on sites like Kaboodle allows businesses to highlight new products, interact with an engaged community and develop conversations about your business. It isn’t as simple as that though and, in order to make the most of this opportunity, organisations need to be aware of how to effectively marketing their goods to the online audience.
Shop with Social Magnet
Here at Social Magnet, we have the experience to create a comprehensive social shopping campaign. Over the years, we have helped companies promote and sell their wares via these online channels, generating increased sales and revenue from a previously untapped market. Our services include:
- Creating a brand presence for your company on targeted social shopping websites
- Developing and managing promotions and offers designed to attract the maximum attention
- Increasing brand awareness via these social shopping channels
- Managing user feedback and comments
